Experience, Expertise, Excellence
Providing access to global entertainment companies, franchises and intellectual properties with in-depth knowledge of the Europe and Asia-Pacific markets, Brand Infinity create targeted global, regional and multi-market partnerships.
The business hit the ground running in June 2012 with Brand Infinity quickly establishing a presence and a reputation in the fast-paced and high growth Asia-Pacific region.
As cinema box office growth exploded in Asia Pacific and became the number one focus for US studios, the company enjoyed first mover advantage due to its experience and reputation built over 12 years in Europe.
With the ability to penetrate the region rich with both FMCGs and non-traditional brand categories, negotiating deals to connect brands with entertainment and intellectual properties has led Brand Infinity to grow its existing client base and double-digit growth.
What makes us stand out is:
- Our in-depth knowledge of the European, Asia-Pacific and China markets
- Our ability to negotiate and facilitate partnerships
- Our ability to meet clients’ marketing objectives
Through our relationships with global marketing decision makers, creative agencies and media buyers, we create connections between the brand and the right entertainment IP. We believe in positive collaboration and offer strategic brand campaign management, consultation and facilitation throughout the process to campaign completion.